Our Founders
Leading the way to your higher self...
Our mission - to heal and enlighten the world through cannabis, plant medicine and higher consciousness practices, with a focus on women, community, environmentalism and compassion.

Sam Huntington Boyer

With a visionary knack for riding the crest of cultural waves, Sam has been at the forefront of culture and business trends for over two decades. From the rise and growth of the extreme sports market, as a producer / director / creator – to the re-emergence of 3D film and television as an executive producer and show creator to the world’s first 3D network and to the global rise of the cannabis market as a co-founder and co-creator of the legendary 99 High Tide. 

Sam along with his wife and co creator Yvonne DeLaRosa Green have brought the indisputable original upscale cannabis brand the “99 High Tide” to the shores of Malibu. 

A California State University (Northridge) graduate and award winning filmmaker, Sam brings all of his experience to new emerging markets and is recognized for innovating every industry he sets his sights on. 

Currently his cannabis dispensaries, companies and brands are considered the best in class of the industry.